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So this was of course an invitation to check why this term was twittered that often. WOT (Web of Trust) had the linked page already on their list of bad sites. So maybe a cooperation with them could be a helpful addition to bit.ly - Let's say if it is marked as dangerous on WOT, don't directly link to that page, but display a warning instead, where the user has to click again before being redirected.
Warning - this site has been flagged and may contain unsolicited content.
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